The history and evolution of Chinese women' rights Research Paper

The history and evolution of Chinese women' rights - Research Paper Example This created way for the formation of the communist government in the country under the name of the People’s Republic of China (Johnson 121). The new government committed to implementing social changes with the aim of uplifting the status of women in the society. The evolution of women’s rights in China has been a slow, painful but steady process discussed in the essay below. The growth and radical changes leading to the modern liberal Chinese society that embraces the gender equality has been slow and with myriad sacrifices, between 1966 and 1976 for example, the country experienced a massive cultural revolution as feminist movements sought the inclusion of women in the governance of the country. At the time of the formation of the new people’s republic of china, the country’s workforce had only seven percent of the women. The new communist government formulated and implemented new radical changes that with the view of increasing the status of women in th e new society but the male dominated society resisted most of such changes. By 1992, the percentage of the women in the country’s workforce had risen to thirty eight percent. Marriage in the traditional Chinese society was an arrangement between families. Young girls would be married off to men of the family’s choosing thus nurturing the women in order to befit specific requirements of the spouse’s family. Such arrangement denied women the right and privilege to fall in love and determine their lives. They simply married the men their families thought right for them. The male dominated society thought such to be effective ways of developing strong social ties but at the expense of the girl children. The great Cultural Revolution between 1966 and 1976 sought to address the social vice that had threatened the development of effective cultures in the society. Prior to the revolution, the communist government had initiated policies that sought to address the vice. I n 1950, the government formulated the marriage law. The law provided for the revocation of all previous family arrangements thus setting women previously bound by their families free. The law was a result of effective government research on the effects of such marriages and family arrangement on the social development of the society. By revoking all such arrangements, the governments sought to formulate better and more ethical policies and systems of marriage in the country. The men in the Chinese society opposed the legislation but through concerted government efforts and the works of the numerous feminist movements in the country, the law successful laws. In 1980, the government formulated another family law that banned arranged and forced marriages in the country. By banning such marriages, the government set the children especially the female children free from the dominance of their parents who used benefited from such arrangements. The marriage law of 1950 further permitted wo men to instigate divorces in the society. This would provide disadvantaged women in the forced, arranged and even purchased marriages the freedom to break away and foster their own independent lifestyles. Prior to the legislation, the society only permitted a divorce if it befitted the man. Additionally, the society also permitted polygamy thus allowing men to marry as many women as they wanted. In fact, the number of women in a homestead symbolized wealth and influence in the society. While

Entry into Chinese and Indian Retail Markets Essay

Entry into Chinese and Indian Retail Markets - Essay Example International market situations happen to be multi level in their decision focus, with a hierarchy of decisions from country assessment and performance measurement decisions through to more traditional marketing mix allocations and programs.International market situations happen to be multi level in their decision focus, with a hierarchy of decisions from country assessment and performance measurement decisions through to more traditional marketing mix allocations and programs.For the purpose of this study, entry into Chinese and Indian retail markets is to be considered. In general for a superstore/ retail chain like Tesco, Asda, Walmart, Trust-Mart, Reliance etc. the marketing mix comprises;†¢ Product – this includes the quality levels, production costs, the packaging, the range of products and the product differentiation.  Ã¢â‚¬ ¢ Price – this includes appropriate pricing for the target markets, quality considerations depending upon the pricing and an attackin g pricing or a defensive pricing  Ã¢â‚¬ ¢ Place – depending upon the location of a superstore it is also called a convenience store, therefore the location is very important to reach to the targeted segments.  Ã¢â‚¬ ¢ Promotion – we are today living in a media-savvy world. The power of being seen in print or TV or being heard on the radio can make or break a brand. Integrating the promotion publicity campaign with the marketing mix is very crucial.†¢ People – interface between the retail store and the customers are the people manning the counters and providing technical support and after-sales services. Therefore a friendly, uniformed, well informed and well-behaved person at the counter can help in gaining widening the customer base. HR friendly policies help in attracting and retaining good human resources. Processes - how the retail store manages its front office, back office, system support, online services etc. will definitely help it in earning a good reputation amongst the customers. Physicals - this includes the premises, support vehicles, uniforms and the looks of corporate signature. Service - last, but certainly not the least, is the services part. In fact the retailing business has become more of service oriented now a days. Were all the functions and techniques of using a particular gadget/ equipment told to the customer before the purchase, how the customer felt after buying a new TV set, did it malfunction, did he feel any difficulty in switching it on and tuning it - are some of the issues which can only be known if the retail store has a good mechanism of taking feedback from its customers. China: A leading Economy China is the most populous country in the world; with 1.30756 billion people1 by the end of 2005 it has a share of 22% of the world's total. China's entry into the WTO on December 11, 2001 has ensured regular inflows of FDI. With its gross domestic product (GDP) growing at an annual rate of